Web Design Resources

Even though I’m a web designer myself and fully capable of completing large projects I often outsource small pieces of a project when the project itself can benefit from another web designers specialty. I’ve found it useful to work with other web professionals on larger projects. After establishing a relationship with a web designer it’s easy to anticipate what type of products they can produce. Whether you’re looking for a specialist or basic web designer, the hard part is finding someone that can be relied on to create what you’re looking for. Lets take a look at a few tips to help find an effective website designer.

How does their site look?
Analyzing the web designers website should be the first thing you do. If a web designer can’t create an effective portfolio or website for himself, how will he ever be able to create a website for your small business?

Have they completed jobs like yours?
Take a look at your future web designers portfolio and try to pin point the elements that you want in your site as it appears in his/her past work. Look for a specialist in the field you’re in not just someone who can do it.

What’s the word on Google?
You can use a few tricks to find out what type of position the web designers own site is in and if they’ve optimized the pages on their website for Google listing.

First check out this ranking check tool where we can find out how any site ranks on the major search engines for any specific keyword or phrase. Make sure your web designer can hit on his own keywords such as “(your city here) website design”.

Second go to Google and type site:example.com. This shows a list of all the pages Google has chosen to index for example.com. Use this method to target the web designers search engine strategy. *Note results may vary for www and non-www searches.

What’s the word on the street?
Give a few of the web designers clients/references a call and see if they’re satisfied. Most successful web designers have an advertising budget and keep references close at hand. If your designer has few references and you’ve never heard of them, it’s probably time to look around.

Places to find web designers
Web designers can be found in online directories, search engines, and in the yellow pages. Looking at these areas, finding a designer or web design company, researching them and then deciding on a company is not a bad way to go. What I’ve found to be a problem is when web designers are recommended by word of mouth, The problem here is that while a designer may be perfect for a Flash job they may not be the person for a site re-design and search engine promotion campaign. So find yourself a specialist and spend 30 minutes researching their work and their business.

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